ug videogame (scrapped)
early concept for browser game later to be integrated into the website april 2023
december 2022
ug halloween
exclusive halloween release. single color glow-in-the-dark print, design based on vintage horror movie posters
campaign photos shot by orkidé
october 2022
i<3UG hoodie
printed tourist hoodies in two colorways. puff-printed heart, released in venues & later online.
september 2022
undergrunn logo t-shirt web drop
first official web release of the iconic pink logo t-shirt and an web-exclusive “4L” graphic t-shirt. 1250 units sold out in under 15 minutes
campaign photos shot by orkidé
AUGUST 2022
undergrunn logo t-shirts for mikes corner pop-up
2 new exclusive logo colorways for mikes corner pop-up. “sapphire”, “italia” and the classic pink logo
may 2022